Facts to come

All experiences in one

Information what gives you a lot

Branded Solutions

Based on best practices of the partners and their experiences, we can offer a range of the research solutions, such as:


AdWise

AdWise is a unique, straightforward and flexible research tool, which predicts success or failure of commercial communication, as well as allows evaluation of marketing effectiveness. Not only piles of numbers which you may not be familiar with are outcome of such survey; we focus on simplicity and detailed analyzes. We will provide you with a clear recommendation of what can be improved and give you an advise on strategic marketing communication.

» More information available on AdWise site

Brand Commitment

Brand Commitment (BCO) is a complex, flexible and easy-to-use research tool, which depicts psychological links of consumers/clients and brands, products or services. It helps to predict retention as well as acquisition potential among competitors' brand users.

» More information available on Brand Commitment site

Human Resource Analysis

Committed employees are the key to satisfied and committed clients. Human Resource Analysis (HRA) is an outstanding, sophisticated research tool for complex company climate analysis.

» More information available on Human Resource Analysis site

On-line Data Delivery

ODD variegates current information flows aimed at the client about the possibility to view the data on-line through web portal according to actual client's needs.

» More information available on On-line Data Delivery site

SegmentValue©

SegmentValue© is the method designated to define distinguishable market segments most relevant to present market conditions and client business-needs. It allows segmenting with the highest level of differentiation.

» More information available on SegmentValue© site
Factum Group
Contact address:
Factum Group s.r.o.
Office Park Nové Butovice/A
Bucharova 1281/2
158 00  Praha 13
Czech Republic
tel.: +420 233 111 000
fax: +420 233 111 090
info@factum-group.com